New Jeeps for Sale Near Charles City, Iowa
Browse our wide selection of new Jeep Wrangler, Grand Cherokee, Wagoneer, and more at Vern Laures Auto Center. Serving Charles City with honest prices, no-pressure sales, and over 60 years of trusted service in North Iowa.
60+
Years in Business
4.9
Google Rating
0
Surprise Charges
May not represent actual vehicle. (Options, colors, trim and body style may vary)
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Explore Our Wide Selection of New Jeeps
Whether you're headed to downtown Charles City or cruising down U.S. Route 18, Vern Laures Auto Center has a new Jeep for every kind of Iowa driver. Charles City is known for its scenic trails along the Cedar River, a vibrant historic district, and easy access to outdoor recreation, making Jeeps a perfect fit for locals who crave both comfort and capability.
Our new Jeep lineup offers something for everyone, from rugged off-roaders like the Jeep Wrangler to versatile family favorites like the Jeep Grand Cherokee and Jeep Wagoneer. Jeeps are built for Iowa's changing seasons and rural terrain, making them a top pick for local farmers, healthcare workers, and adventurers alike.
Stop in to see why drivers from Charles City and beyond trust us for new Jeep models that are road-ready and budget-friendly.
Why Charles City Drivers Choose Vern Laures Auto Center
For over 60 years, Vern Laures Auto Center has proudly served North Iowa with the same honest, hometown values we were founded on. We don't believe in pressure or pushy tactics — just genuine service and respect for every customer who walks through our doors.
From the moment you start browsing to the time you drive off the lot, our process is designed to be simple, stress-free, and efficient. Take a test drive without a sales rep riding along — we believe you should feel comfortable behind the wheel before making any decisions.
Stress-Free Car Buying That Puts You First
At Vern Laures Auto Center, we're not like those corporate dealerships. We're approachable, informal, and always ready to go the extra mile. Whether you're looking for a specific Jeep model or need help finding something unique, we'll help you track it down — or even custom-order it for you.
We offer:
- Competitive pricing with no hidden fees or gimmicks
- Trade-ins: Value your trade
- Financing options: Apply for financing
- Vehicle protection plans: Explore plans
- Certified service: Schedule service
Whatever you need, our team is ready to help you every step of the way.
Visit Us Near Charles City and Find Your Next New Jeep Today
If you're searching for car dealerships near Charles City, Iowa, visit Vern Laures Auto Center in nearby New Hampton. We're located at 1950 N Linn Ave, New Hampton, IA 50659, just a short drive from Charles City.
We're open:
- Monday–Friday: 8:00 AM – 5:00 PM
- Saturday: 8:00 AM – 12:00 PM
Explore our full new Jeep inventory online, or call us at 641-814-1155 to learn more about pricing, financing, and current specials. We're here to help you drive home in the Jeep you've been dreaming of!
What Charles City Customers Say About Vern Laures Auto Center
"Vern Laures Auto Center is the first, and almost always the only place that I go to look for cars. The sales staff makes the car buying experience fun and exciting. No pressure. No back and forth dickering over minute details. No 'I'll need to check with my manager'. Just straight talking, here's the options we have for you. I've bought all but one of my vehicles here and I will continue to do so."
"Excellent experience at Vern Laures!! I recently purchased my first car from Donald over at Vern Laures and had a terrific experience! Donald was very helpful and accommodating. There was no pressure to purchase after test driving. We explained that we wanted to look at other options, and he very understanding. Loved my experience there and will definitely be back! I would recommend visiting Vern Laures when purchasing your next vehicle."
"I worked 30 years in customer service and it seems many places fall short. But when you notice outstanding, I have to mention it. I have been here 5 minutes and 4 good mornings. Offered coffee and the television to be on. The polite atmosphere is refreshing."