Vern Laures Auto Center Group

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 Welcome to
 Vern Laures Auto Center – Your Trusted Car Dealership in New Hampton, Iowa

Vern Laures is a family-owned dealer with over 60 years of experience. We offer a no-pressure sales approach, trusted services, and community focus so everyone can feel comfortable shopping for a vehicle at our car dealership in New Hampton, Iowa.

We help Northeast Iowa families find their dream car in Decorah, Waverly, Charles City, Cresco, and West Union. If you're looking to buy a used or new vehicle, you can explore our inventory online, contact us, or visit us in person to locate your next vehicle.

Explore Our Wide Selection of New & Used Vehicles

Our extensive inventory offers everything you might need. We have the latest new vehicle models and reliable used vehicles, including high-performance trucks and spacious SUVs from brands like Chevrolet, Jeep, RAM, Chrysler, GMC, Buick, and Ford.

No matter your budget and lifestyle, we've got you covered.


Why Drivers Across Northeast Iowa Choose Vern Laures Auto Center

We've been committed to serving customers across Charles City, Decorah, Cresco, Osage, West Union, Denver and Waverly Iowa for over 60 years. Our family-owned dealership, located in New Hampton, offers convenient and accessible services and sales for anyone across Northeast Iowa.

We focus on a customer-first experience, allowing you to browse our vehicles with no pressure and test drive them without a salesperson. Once you find the car you've been searching for, the buying process is quick and easy without any of the typical dealership hassle.

If you can't find what you're looking for, we're happy to help customers with all their automotive needs. We can locate specific vehicles for you and order brand-new vehicles built to your preferences. Whether you need a truck built for towing and hauling, an SUV for families and commutes, or a van for businesses and extra space, Vern Laures has it all.

Experience Vern Laures Auto Center's friendly and quality service by stopping by and viewing our wide inventory of new and used vehicles. We offer full-service maintenance and repairs, Lifetime Powertrain Guarantees, flexible financing, and reasonable trade-in values to give every customer the best buying experience.

Share Your Experience with Us

Without customers like you supporting our business, we would not be able to support our community, employees, or families, so thank you for being a part of that. We sincerely hope that you had a great experience from start to finish. If it was anything but, please do not hesitate to reach out to us personally so we can make it right.

If you have a couple of minutes to spare, we’d really appreciate a review from you online. In today’s world, reviews are extremely helpful in earning and retaining customers, and every little bit helps! Below are a couple of clickable links that will take you right where you need to go to leave us a review if you choose to do so. Thank you!